Illustration, Branding, Typography, Layout, Print Production
For Donna Wedge Lashes & Brows, I developed print materials for their Eyebrow & Lash Course. Drawing inspiration from the client's vibrant personality characterized by fun, brightness, and creativity, I aimed to infuse the booklet and certificate design with these qualities.
With a focus on conveying enthusiasm and a willingness to explore unconventional ideas, I crafted illustrations, typography, and layouts that reflect these traits. Leveraging InDesign, Illustrator, and Photoshop, I ensured the design's versatility for both print and digital PDF formats.
The deliverables included a physical 5in x 8in booklet, a PDF copy for digital distribution, and a Printable/Fillable Certificate to cater to various needs and preferences.