Craig street brew pub
As a Junior Designer at Identity Graphics Services in Duncan, BC, I tackled the task of creating a poster for Craig Street Brew Pub's seasonal beer, "Lazy Hazy." Serving as an illustrator, typographer, and layout designer, I utilized Illustrator and Photoshop.
Craig Street Brew Pub, known for its laid-back vibe, inspired the design. The poster aimed to capture the essence of Lazy Hazy, a seasonal beer, with a visual narrative reflecting the relaxed summer atmosphere around Vancouver Island.
The final designs, transformed into posters and table-talkers, effectively promote Lazy Hazy Pale Ale. The artwork not only encapsulates the beer's personality but also entices viewers, making it a compelling promotional piece for Craig Street Brew Pub.